[miningmx.com] – AFRICAN Barrick is to drop the name of its parent company, Barrick Gold, when it rebrands in late November, said Bloomberg News citing comments by CEO, Brad Gordon.
“It’s part of the rebranding of ABG, being independent of Barrick,’ Gordon told the newswire service in an interview at the Denver Gold Conference. “Barrick are happy for us to do that as well. It’s a joint decision,’ he said.
Barrick Gold is “fully supportive’ of African Barrick’s management and its plans, said Andy Lloyd, a spokesman for the parent company. The rebranding has been scheduled for November 27 when it holds a presentation for investors.
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